tradeoffs.app | conjoint scoring tool

Upload a CSV, map the structural columns, choose a scoring method, and generate part-worths, attribute importance, and diagnostics.

1. Upload CSV

Load demo data
Rows
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Columns
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No file loaded.

2. Scoring method

3. Column mapping

Choose the structural columns, then select which columns are attributes.

Chosen value rule

Rows count as chosen when the mapped chosen column is greater than or equal to this value.

Attribute columns
Mapped structural columns are automatically excluded.

Model summary

No model run yet
Load a CSV and run a model to see notes.

Part-worth utilities

Attribute importance

Encoded levels and scores

Attribute Level Encoded name Utility Zero-centered utility Importance %